Silicon
Valley doesn't just produce high-tech innovations.
It buys them. And
Tech Monday is the ideal vehicle for reaching this
rich and surprisingly broad high-tech market.
THE
PERFECT OPERATING ENVIRONMENT
Tech Monday is a weekly guide for high-tech
living, with news, reviews and advice for the
beginner as well as the expert, plus coverage
of the technology industry itself
• The
latest high tech products, from PDAs
and WiFi to home theaters
• Hot
trends and industry buzz
• Troubleshooting
tips
• New titles
for game systems and computers
• Technology and
the family
It's a perfect environment
for all tech advertisers, from retail to B2B.
|
 REACH
A single weekday issue of the Mercury News reaches 717,500 Bay
Area adults, including 576,300 Santa Clara County
residents—the
heart of the personal technology market. Within
this incredible market a single weekday Mercury
News reaches:
• 43%
of all county adults
• 39%
of all adults aged 25-54
• 51%
of all college graduates.
• 43%
of all adults who own a home computer
• 35%
of all adults who purchased computer equipment
in the past 12 months
• 38%
of all adults with children in the household
• 49%
of all adults with household incomes of $75,000
or more
• 45%
of all adults employed in professional or
managerial positions
• 33%
of all adults employed in technical,
sales or administrative positions
ADVERTISING RATES
Regular ROP rates apply. To place your ad or
for rates, reservations and deadlines, contact
your Mercury News sales representative or
phone 408-920-5589.
Source: 2001 Claritas,
2004 Gallup Poll of Media Usage and Consumer Behavior |
