Local/State News
Main News
Sports
Business
a+e
Classified


Science & Health (Tuesdays)
Food & Wine (Wednesdays)
eye (Fridays)
Real Estate
New Home Finder Map
Tech Monday
Drive
Home & Garden
Family


Travel
Perspective
Television
Sunday Homes
Books (In Sunday A&E)
Sunday Comics
Style


Sticky Notes
Poly Bags
Product Sampling
Subscriber Preprints
Mercury News Values/Shopwise

Home & Garden

  • Friday section focuses on gardening, home improvement and collectibles
  • Winning combination of useful advice and popular writers
  • Prime territory for everything related to homes and gardens


Every Friday, Home & Garden appeals to your best prospects for everything related to the home - indoors and out.

USEFUL CONTENT
Home & Garden's regular features include:

  • Articles on improving your home, inside and out
  • Ask Sunset, with tips from the famous magazine
  • Master Gardener, an advice column by Nancy Garrison
  • Owen Whetzel, with solutions to home repair and remodeling problems
  • Green Stuff and Home Stuff, each with news and new ideas
  • Calendars of antique shows and home and garden events

WIDE REACH
Every weekday, the Mercury News reaches 717,500 Bay Area adults.

In Santa Clara County alone, a single weekday issue reaches576,300 adults. The Santa Clara County audience includes:

  • 43% of all county adults
  • 46% of all men and 51% of all women
  • 53% of all homeowners.
  • 38% of all adults with children in the household
  • 49% of all adults with household incomes of $75,000 or more
  • 44% of all adults with household incomes of $150,000 or more

PRIME LOCATION
Home & Garden offers the right audience and the perfect environment for:

  • Everything for the home, from repairs to redecorating
  • All garden-related tools, supplies and services
  • Businesses and events catering to collectors

ADVERTISING RATES
Regular ROP rates apply. For additional information, contact your Mercury News sales representative today or call 408-920-5589.

Sources: 2004 Gallup Poll of Media Usage and Consumer Behavior